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AVIF vs WebP vs JPEG vs PNG

Choose the right image format with data-driven comparisons and real-world recommendations.

Quick Decision Guide

AVIF

  • ✓ Best compression
  • ✓ HDR support
  • ✓ Modern browsers
  • ✓ 90% smaller files

WebP

  • ✓ Excellent compression
  • ✓ 97%+ support
  • ✓ Modern web apps
  • ✓ 80% smaller files

PNG

  • ✓ Perfect quality
  • ✓ Graphics & logos
  • ✓ Transparency
  • ✓ Universal support

JPEG

  • ✓ Photographs
  • ✓ 100% compatible
  • ✓ Fast encode/decode
  • ✓ Legacy support

File Size Comparison

Real example: 4000×3000px photograph at high quality:

  • PNG (optimized): 12.0 MB
  • JPEG (quality 85): 1.8 MB (baseline)
  • WebP (quality 85): 1.2 MB (33% smaller than JPEG)
  • AVIF (CRF 20): 0.8 MB (55% smaller than JPEG) ⭐

When to Use Each Format

Use AVIF When:

  • Building cutting-edge web applications
  • Maximum file size savings are critical
  • You need HDR or wide color gamut support
  • Targeting modern browsers (Chrome 85+, Firefox 93+, Safari 16+)
  • Encoding time is not a constraint (batch processing, CDN)

Use WebP When:

  • You need excellent compression with wide browser support
  • Building modern web apps targeting 2019+ browsers
  • Encoding/decoding speed matters
  • Migrating from JPEG/PNG but can't use AVIF yet

Use JPEG When:

  • You need universal compatibility (100% of browsers)
  • Supporting legacy systems
  • Email attachments or social media uploads
  • Print materials
  • Fast encoding is critical

Use PNG When:

  • You need perfect lossless quality
  • Images contain transparency
  • Logos, graphics, screenshots with text
  • Images will be edited multiple times

Browser Support (2024)

AVIF: Chrome 85+, Firefox 93+, Safari 16+, Edge 85+ (90%+ global)

WebP: Chrome 23+, Firefox 65+, Safari 14+, Edge 18+ (97%+ global)

JPEG & PNG: 100% universal support

Implementation with Fallbacks

<picture>
  <source srcset="image.avif" type="image/avif">
  <source srcset="image.webp" type="image/webp">
  <img src="image.jpg" alt="Description">
</picture>

Compress All Formats

Try our free tools for AVIF, WebP, JPEG, and PNG compression.